Kickstarter - Funding Platform for Creative Projects

Recently came across this product -  A Hidden Radio & BlueTooth Speaker on Kickstarter. Kickstarter, a funding platform, has an interesting business model to offer. And ofcourse the Radio is awesome :) How Kickstarter basically works is the creator can put his project on this funding platform and interested people can pledge an amount. Once the amount is reached, the project starts off. (read more below)

The HiddenRadio & Bluetooth Speaker is based off minimal, timeless design and user intuition. When asleep it hides all its functions, being silent and unanimated. To turn it on you simply twist and lift the cap; the further you lift the cap the more internal volume is created and will amplify to over 80dB of crystal clear sound. This unique design connects and captivates the user through its intuitive functionality.

 

What is Kickstarter?

Kickstarter is the world's largest funding platform for creative projects. Every week, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.

A new form of commerce and patronage. This is not about investment or lending. Project creators keep 100% ownership and control over their work. Instead, they offer products and experiences that are unique to each project.

All or nothing funding. On Kickstarter, a project must reach its funding goal before time runs out or no money changes hands. Why? It protects everyone involved. Creators aren’t expected to develop their project without necessary funds, and it allows anyone to test concepts without risk.

http://www.kickstarter.com

Small is The New Big: Moo.com -Om Malik

Richard Moross, a twenty-something Londoner, was bored with the business cards most people were exchanging. He decided to do something about it. He started Moo Prints, a 10-person start-up that takes images from popular websites, like Flickr and Bebo, and prints them on cards that are exactly half the height (28mm x 70mm) of a regular business card.

Size alone makes Moo cards memorable. Moross cleverly dubbed them “mini-cards,” leveraging a marketing trend that’s already been über-successful in selling autos and iPods. Better still, Moo minis are highly personalized. For instance, Moross will take photos from your Flickr account and print it on your cards.

Getting your Moo cards is simple—sign up for the service, fill out your contact details, add your Flickr ID, and 10 days later 100 cards show up. All in, a set of Moo minis sets you back just $20 with $5 in shipping.

Because Moo works with existing communities (and social networks) such as Skype, Habbo Hotel, Bebo, Second Life and Flickr, the company has built a sizeable following without spending a dime on marketing. Moo is the epitome of a business that has truly harnessed Web2.0.

Several others companies fit the bill, too. Among them: Germany-based t-shirt maker Spreadshirt; Chicago-based Skinny Corp; and San Francisco-based 8020 Publishing, publishers of the JPG magazine. And CastingWords, which offers a transcription service based entirely on the web. In each case, the basic work product of these companies is no different from that of their traditional predecessors. (A T-shirt is a T-shirt. A business card is still a business card.) These young businesses are not inventing new things that distinguish them. It is the way they are using technology to execute and interface with their customers that makes them special.