27 November, 2011

Kickstarter - Funding Platform for Creative Projects

Recently came across this product -  A Hidden Radio & BlueTooth Speaker on Kickstarter. Kickstarter, a funding platform, has an interesting business model to offer. And ofcourse the Radio is awesome :) How Kickstarter basically works is the creator can put his project on this funding platform and interested people can pledge an amount. Once the amount is reached, the project starts off. (read more below)

The HiddenRadio & Bluetooth Speaker is based off minimal, timeless design and user intuition. When asleep it hides all its functions, being silent and unanimated. To turn it on you simply twist and lift the cap; the further you lift the cap the more internal volume is created and will amplify to over 80dB of crystal clear sound. This unique design connects and captivates the user through its intuitive functionality.
Kickstarter is the world's largest funding platform for creative projects. Every week, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.

A new form of commerce and patronage. This is not about investment or lending. Project creators keep 100% ownership and control over their work. Instead, they offer products and experiences that are unique to each project.

All or nothing funding. On Kickstarter, a project must reach its funding goal before time runs out or no money changes hands. Why? It protects everyone involved. Creators aren’t expected to develop their project without necessary funds, and it allows anyone to test concepts without risk.

http://www.kickstarter.com

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